Fourth Bloom
Fourth Bloom Belly & Body Butter
Fourth Bloom Belly & Body Butter
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Nobody warns you how much your skin can itch.
Somewhere in the third trimester, and again in the weeks after, skin that used to just sit there quietly starts making demands. Tight across the belly. Dry at the hips. Itchy at 4am for no reason you can name.
This is one ingredient doing one job well: 100% unrefined organic shea butter, cold-pressed and left alone. No fragrance, no water, no filler. It goes on thick, sinks in slow, and comforts skin that's being asked to stretch further than it planned.
It's not a treatment. It's the two minutes where somebody finally puts something soft on you.
Why moms pick it
- One ingredient. You can read the whole label in four seconds.
- Fragrance-free, actually. Nothing added, so nothing to react to.
- Thick enough to matter. Not a lotion. It stays where you put it.
- Nothing to conflict with the rest of your routine, because there's nothing else in it.
Your ritual
Warm a small scoop between your palms until it melts. Smooth over belly, hips, thighs, anywhere tight. Best right after a shower while skin is still damp. Use as often as it feels good.
What's in the jar
Butyrospermum Parkii (Shea) Butter*. *Organic. That's the whole list.
What's not in it
Fragrance, dyes, parabens, water, animal ingredients.
Vegan · Cruelty-free · Made in the USA · Net Wt. 4 oz (113g)
For external use only. Keep away from eyes and open wounds. If you are pregnant or nursing, or have a skin condition, check with your doctor before use. Discontinue if irritation occurs.
Your questions, answered honestly
Is this safe while breastfeeding or pregnant?
We formulated Fourth Bloom without minoxidil, fragrance, alcohol, parabens, or phthalates, specifically because those are the ingredients new moms are most often told to avoid. That said, we're your scalp's friend, not your doctor. Every body and every pregnancy is different, so please run the full ingredient list (published on this page) by your OB, midwife, or pediatrician. We'll never be offended.
Will this stop my postpartum shedding?
Here's the truth: postpartum shedding resolves on its own timeline. That's biology, and nobody's bottle changes it. What Fourth Bloom does is make the in-between better. Hydration and botanical nourishment keep your scalp cared for while your cycle resets, the massage supports circulation, and the hair you have looks and feels fuller in the meantime. When the regrowth comes (and it comes) it arrives to a scalp that's been looked after all along. Most moms tell us the two-minute ritual ends up being half the point.
When will I notice a difference?
Most people notice the immediate stuff right away: a refreshed, hydrated scalp feel and no greasy residue. Hair changes are slower by nature. Give it a consistent 8 to 12 weeks, which is why one bottle lasts about 8 weeks and why subscribers save $10 a month.
Will it make my hair greasy or smell like anything?
No and no. It's a lightweight, water-based serum that absorbs in minutes: no residue, no rinse-out, no pillowcase casualties. And it's completely fragrance-free, so if your baby sleeps on your head (they do that), nothing about your hair will change for them.
Why moms pick it
No minoxidil, no debate. The strongest actives are the ones you've been told to skip right now. We left them out on purpose.
Fragrance-free, honestly. Not "lightly scented" nothing added.
Two minutes, no rinse. A few drops, fingertips, done. It fits a routine with no room in it.
Made in the USA, vegan, cruelty-free. Every ingredient is on the bottle and on this page.
30-day money-back guarantee.
Keep the bottle. No interrogation.
Your nightly ritual
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1. Part and drop
Section your hair where you can see scalp. A few drops straight to the roots. You want it on skin, not strands.
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2. Two minutes of fingertips
Small circles, firm enough to feel. No rinse, no residue. This is the part that's actually yours.
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3. Leave it on
Sleep on it. Repeat tomorrow. Most people judge it around the eight-week mark, and we'd rather say that than promise you a week.